Privacy Policy

Effective Date: May 01, 2025

At Alter Auto Sales, we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website alterautosales.com. It also outlines your rights under California law, including the California Consumer Privacy Act (CCPA).

1. Information We Collect

We may collect the following types of information:

a. Personal Information

When you make a purchase, create an account, or contact us, we may collect:

Name
Email address
Phone number
Billing and shipping addresses
Payment information (processed securely via third-party providers)

b. Non-Personal Information

Automatically collected data may include:

Browser type and version
Device type
IP address
Pages visited and time spent on site
Cookies and tracking pixels

2. How We Use Your Information

We use the information we collect to:

Process and fulfill orders
Communicate with you about your order or inquiries
Improve website functionality and customer experience
Send marketing emails (with your consent)
Detect and prevent fraud or misuse

3. Sharing Your Information

We do not sell your personal data. We only share information with trusted third parties as needed to:

Process payments
Ship products (e.g., with carriers)
Host and maintain our website
Provide customer support or marketing services

All third parties are required to protect your data and only use it for authorized purposes.

4. Cookies & Tracking

We use cookies to:

Maintain your shopping cart
Understand website usage and traffic patterns
Improve your browsing experience
Support remarketing and advertising (e.g., via Google or Facebook)

You can adjust your browser settings to disable cookies, though doing so may affect website functionality.

5. Your Rights Under California Law

If you are a California resident, you have the following rights under the CCPA:

Right to Know what personal data we collect, use, and share
Right to Delete personal data we hold about you (with exceptions)
Right to Opt-Out of the sale of personal information (note: we do not sell data)
Right to Non-Discrimination when exercising your privacy rights

To exercise any of these rights, email us at support@alterautosales.com with the subject line “CCPA Request.”

We will verify your identity before processing any request and respond within the timeframe required by law.

6. Data Security

We implement reasonable security measures to protect your information, including encryption, secure hosting, and access controls. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.

7. Third-Party Links

Our site may contain links to other websites. We are not responsible for the privacy practices or content of those third-party sites. Please review their policies separately.

8. Children’s Privacy

We do not knowingly collect personal information from children under 13. If we learn we have collected such information without parental consent, we will delete it promptly.

9. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the “Effective Date” at the top of this page. Continued use of the website after changes constitutes acceptance of the revised policy.